More About Chris Console
Chris’ path has seen him travel from a sports broadcast anchor/reporter in downstate New York, to a marketing professional with nearly 20 years of experience, specializing in brand strategy and communications, stakeholder engagement, celebrity talent procurement and sponsorship counsel, sales, negotiation and activation.
At BCW, Chris has worked extensively with clients on programming and strategy centered around sporting milestones, with partners such as Bank of America, Colgate, Ford, Hennessy, and Walgreens among others. His experience has stretched across working with organizations such as IOC, FIFA, Special Olympics International and USOPC, along with leagues including MLB, NBA, NFL, NHL, PGA & WTA.
He leads a sports team concentrated on leveraging sports properties, partnerships and content, establishing a plan to drive earned media messaging, brand awareness and activation across key audiences. Chris leads BCW’s sports and entertainment celebrity talent procurement, negotiations and contracting for clients.
On the partnership end, Chris helped to spearhead the development of BCW's Sponsorship Earned Evaluator, which concentrates on leveraging sponsorship entitlements and content, and establishes a plan to outline effective earned media messaging, drive awareness and activate with key audiences.
Over the years, Chris has led campaigns rooted in partnerships with teams and organizations, including MetLife’s Giants/Jets stadium entitlement and Super Bowl playbook, Hennessy’s entry into the NBA and Kay Jewelers’ Pro Football and Basketball Hall of Fame Ring of Excellence milestones.
Prior to joining BCW, Chris served in leadership roles with the Philadelphia 76ers of the NBA, Platinum Rye Entertainment and Steiner Sports Marketing. His experience spans across consumer & lifestyle brands, including Diageo, Dr. Pepper, Frito Lay, Mastercard, P&G, Sony, Staples, and Starwood Hotels.