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Lionel Toussé

CEO BCW - Cameroon

Lionel has almost 20 years in the Communication industry where he started in 2003. He ‘s the Founder and Chief Executive Officer of ICONProd Group based in Central Africa . He is The Strategy and Crisis communication Lead.

More About Lionel Toussé

Lionel’s experience covers various sectors as Telecommunications, FMCG, Healthcare, Mining, Business and Finance. He has the particularity to be seen as a total line key player due to his experience as well on ATL, BTL and PR campaigns. He’s also known as one the pioneer's of Non Profit activities with ”the heart Tour” initiative he launched in 2016. An initiative recognized by sabre Awards with a certificate of excellence, received in 2018. Finally, Lionel can be define as a central Africa specialist due to the fact he started working across central African region since 2007. He has been involved in more in 4 rebranding activities and managed big events for many FCMG’s compagnies.

For the last 19 years Lionel has been involved in the coordination of so many projects for amazing Partners such as Guinness, Heineken, Coca –Cola, Airtel, MTN, Orange, Nestlé, Danone, Colgate, Unilever, SES, IMF, Master Cards Foundation, Honda, Nando’s ,Western Union, Camtel , Cameroon Embassy at the Netherlands,, Canal +