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Mattias Källman

VP and Practice Lead, Sweden

Mattias is a VP and Practice Lead at BCW Sweden, leading the Stockholm-based team and working closely with key accounts in the fields of technology and sports, as well as supporting on proactive and reactive strategic crisis communication across the agency.

More About Mattias Källman

Before joining BCW Group in 2010, he had a long career as a journalist, covering general news, sports and entertainment for newspapers, including the national dailies Aftonbladet and Expressen. With his dual practice role he has particular expertise in how technology advances sports for athletes and spectators alike. This ranges from groundbreaking design of new equipment, from vaulting poles to running shoes, to how emerging technologies within AI and machine learning rapidly develop what’s possible to achieve in live statistics and predictive modelling for sports fans.

Mattias has an MA in Journalism from the University of Stockholm.