Karl Haechler

Co-Market Lead and Managing Director

Karl Haechler is co-market leader of BCW South Africa and the corporate and technology lead across Africa. Karl joined the agency in 2010. Karl has over fifteen years’ experience in global, African and South African communications. He has cross sector experience in reputation management, corporate communications and issues management having led multiple consumer and B2B accounts for BCW across Africa. In addition, Karl is an accomplished media trainer having prepared many executives at a number of leading companies in South Africa for journalist interactions. Prior to joining BCW, Karl worked at a boutique agency for over four years with clients predominantly in the ICT sector.

More About Karl Haechler

Karl has over sixteen years’ experience in global, African and South African communications.

He is co-market leader of BCW South Africa and the Corporate and Technology lead across Africa. Karl joined the agency in 2010.

He has cross sector experience in reputation management, corporate communications and issues management having led multiple consumer and B2B accounts for BCW across Africa. In addition, Karl is an accomplished media trainer having prepared many executives at a number of leading companies in South Africa for journalist interactions.

He brings significant skills in the understanding of journalism and its practices in the context of the current news agenda and the requirement for transparency to bear on his issues based work. He was also shortlisted as one of four finalists in the 2015 PRISM awards PR professional of the year.

Karl has worked in multiple industry sectors including sports, technology (consumer & enterprise), motoring, healthcare, energy, education, property development, media and marketing, legal and defence.

Karl has a degree in Corporate Communications from The University of Johannesburg.