We are BCW UK’s consumer team – a group of highly motivated individuals united by our global ‘Moving People’ purpose, alongside our team's guiding principle of ‘Together We Move - with precision, purpose and pride.’ This encompasses our restlessness to produce intelligent and unmissable work that delivers measurable ROI.
From earned media campaigns to large-scale activations, from influencer engagement to trend-setting content creation - we know how to help brands tell compelling stories that move audiences. We work as true collaborators, partnering with other agencies (from within WPP or otherwise) for seamless integration. Our expertise in strategic talent partnerships and social commerce, most notably seen in the long-standing relationship we brokered between Dove and Stacey Soloman, makes our clients’ brands effortless to buy.
In the last year alone, we were the team that: Relaunched Wendy’s in the UK; worked with Marcus Rashford and Aldi to launch ‘The Hunger Monster - shedding light on the issue of child hunger; and, through our work on Dove’s Reverse Selfie Campaign, drew attention to the impact of social media on girls’ self-esteem. We’re proud that this work has received recognition at the PR Week, SABRE and Brand Film Awards.
Under the senior leadership of Group Managing Director, Tom Malcolm and Deputy Managing Directors, Paola Nicolaides and Lee Waite, we have expanded our capabilities to include an in-house talent offer servicing clients with talent and influencers to bolster campaigns and deliver business objectives.
As a team, we love to be curious and have fun together. Come and meet us!