BRUSSELS, April 1, 2021 – BCW, a leading global communications agency, today announced that Jose Lalloum, a leading public affairs practitioner, has joined as a Senior Advisor.
Lalloum began his career in 1991 in consultancy, and then in 1997, founded his own agency, LOGOS Public Affairs, which he grew into a team of more than 20 with a focus on lobbying, public affairs and association management. In 2013, he sold LOGOS to MCI. Since then, he has been involved in advocacy and coaching, with a focus on communications and consensus building.,
Lalloum was also Chairman of the European Public Affairs Consultancies Association (EPACA) from 2007-2012, during which he was instrumental in representing the public affairs industry at the time of the creation of the European Transparency Register.
Andrew Cecil, CEO of BCW Brussels, commented:
“We are delighted to welcome Jose to BCW. Jose is one of Brussels’ most experienced public affairs practitioners, highly regarded for his client service and innovation, and will further strengthen the BCW team and client offering. In addition to his public affairs expertise, Jose is passionate about communications, coaching and personal growth and this is fully aligned with BCW’s focus on a growth mindset culture and creating opportunity for each and every one of our team.”
Roland Moore, BCW’s Sustainability Practice Lead, with whom Lalloum will work closely, added:
“At a time when the Green Deal is at the top of Europe’s agenda and companies are increasingly focused on delivering against their sustainability commitments, with Jose’s appointment we are adding strength, depth and insights to our team. This will benefit our clients and help them continue to be responsible actors and enhance their integrated communications on some of today’s and tomorrow’s most important policy issues.”
Commenting on his new role, Lalloum said:
“Joining BCW and its premier team of communications and advocacy professionals is an exciting next step and a great opportunity. BCW’s culture and people-centered philosophy echoes my own values of integrity, client service and empowering the next generation of talented professionals. I’m looking forward to moving people together. “