More About Vandana Sandhir
Vandana has over two decades of experience in communications and public relations. Starting out as a zoology enthusiast to study human evolution, she continued her journey of understanding human behaviour with communications. As the Chief Client Officer, her responsibilities include providing leadership and guidance to the teams to ensure high quality of service delivery and customer satisfaction.
As a public relations practitioner, her journey has been that of helping brands and companies tell their story in a consistent and relevant manner, touching the hearts and minds of the stakeholders. Till recently, she was the India Lead for PPR South Asia (part of WPP), which was absorbed into the BCW India Group. Under her leadership, PPR applied new approaches in managing content, ideas, strategy and execution as well as social and digital to deliver channel-agnostic campaigns, backed by results.
Before that, Vandana was the India Practice Chair for Corporate & Financial Services at Genesis BCW. She was responsible for growing the business, leading campaigns and mentoring key talent as part of the firm's leadership team. She has been consulting key client relationships across diverse sectors including financial services, consulting, travel and aviation, defence, education, industrial services, healthcare, infrastructure, telecommunications, automotive and energy sectors.
Vandana's areas of expertise include corporate and brand reputation programmes, media relations, issues and crisis management, leadership training and measurement. She has led award winning integrated global and national campaigns along with her team. She has facilitated communication workshops covering corporate reputation, brand communications and digital communications.
She has a bachelor’s degree in zoology from Delhi University and she holds a master’s degree in Public Relations & Public Communications on scholarship from the University of Westminster, UK.