More About John Randall
John Randall is a Senior Vice President in the Public Affairs and Crisis practice at BCW, specializing in digital strategy and execution.
Before joining BCW, John was a Vice President of Digital at CRAFT | Media/Digital leading a team of advertisers, developers and designers to ensure CRAFT remains a leader in the digital space by providing clients with creative and innovative solutions.
Prior to joining CRAFT, John was the Director of Political Advertising for AOL. In this role, he managed digital advertising for major political and public affairs campaigns including Romney for President, Americans for Prosperity, and American Petroleum Institute.
Before AOL, John spent seven years in Republican politics – first, as the Director of Radio & TV for the National Republican Congressional Committee (NRCC) during the 2006 cycle. For the following cycle, John launched the Online Communications Division at the National Republican Senatorial Committee (NRSC).
John returned to the NRCC for the 2010 cycle, launching the committee’s eCampaign Division. In this role, John created and optimized the committee’s digital presence and outreach in addition to expanding digital opportunities for House candidates.
Prior to hopping on the political roller-coaster John worked on award winning campaigns at Edelman – where he started his career in DC.
In addition to his role as Vice President of Digital, John is an Adjunct Faculty Member at The George Washington University where he developed the curriculum and teaches Digital Strategy for the Graduate School of Political Management.
In the News
- How Social Networks Becoming Asocial Impacts Communications StrategiesBCW Topics, September 29, 2023
- Generative AI and ChatGPT: Three Tips to Navigating the Hype.BCW Topics, May 10, 2023
- Weathering the Digital Policy Storm: Seven Principles for Campaign SuccessBCW Topics, February 22, 2023
- Public Affairs Planning for 2022: What’s Ahead for Digital Communications?BCW Topics, December 14, 2021
- Planning for Digital Advertising During Political Season: Five Considerations for 2022BCW Topics, November 23, 2021