More About Alexandra Resnikov
As a senior account executive, she has several years of experience on the client and agency side and is responsible for successful PR and employer branding campaigns as well as data-based communication strategies. Most recently, she worked for BMW and MINI as Senior PR Manager.
Alexandra Resnikov holds a Bachelor's degree in European Media Studies from the University of Potsdam and a Master's degree in Arts and Cultural Management from the Leuphana University in close cooperation with the Goethe-Institut. In addition to her practical experience in this field, Alexandra wrote her master thesis in close cooperation with the BMW Group on the topic of social media and its impact on brand communication. She speaks fluent German, English, Russian and has a basic knowledge of French.