BCW Appoints Ross Hall as Corporate & Public Affairs Regional Lead, Europe & AfricaJuly 6, 2023

LONDON, 6th July 2023 - BCW, the leading global communications agency, today announced that Ross Hall has joined the agency as Head of Corporate and Public Affairs, Europe & Africa. Hall will be responsible for further strengthening BCW's market-leading Corporate and Public Affairs offer across the region, delivering best-in-class service to clients, and continuing to build a team of world-class CPA talent.

Hall has more than 20 years’ experience in the global media and communications industries, spanning corporate, financial, employee engagement, leadership communications and public policy.

He will report to Scott Wilson, Europe & Africa president, who said: “Ross brings extensive experience managing multi-disciplinary teams at scale to deliver award-winning international campaigns for clients to support their business objectives. He also has a proven track record in building high-performing teams. At a time when BCW’s strength in the corporate and public affairs space has never been more relevant to our clients and teams, I am delighted to welcome him to this important role on our regional leadership team.”

Hall began his career as a news and business reporter with News UK and subsequently held senior roles at both FTI Consulting and Ketchum UK. His most recent position was Regional Client Service Director EMEA at Edelman, where he had led one of their largest client accounts since 2017.

Hall added: “BCW has deep expertise in multiple markets across the region, with teams working passionately to deliver forward-thinking advisory services to its enviable list of clients.

“With the corporate affairs landscape evolving so rapidly, there has never been a greater time – or need – to integrate specialities across geographic borders to solve client challenges. I’m looking forward to working with our teams across the network to ensure we continue to be known for delivering real impact where and when it matters.”

Added Wilson: “BCW is an established leader in Corporate and Public Affairs as well as related disciplines including reputation management, sustainability, executive communications, and business transformation. Our Europe & Africa region has a fantastic track record in bringing much-needed innovation into the CPA space - including AI, data, digital and influence - and Ross’s appointment is proof of our commitment to further enhance the agency’s client offer, capabilities and talent throughout the region while also bringing expertise to the wider BCW global network.”

About BCW

BCW is the global communications agency built to move people. BCW partners with clients in the B2B, consumer, corporate, crisis management, healthcare, public affairs, purpose and technology sectors to set strategic direction for all communications and create powerful and unexpected ideas that earn attention. Through an "earned-plus" offer - earned media plus paid media, creative technology, data, Al and an expanding suite of innovative capabilities - BCW moves people with power and precision to move its clients forward. BCW is a part of WPP (NYSE: WPP), a creative transformation company. For more information, visit www.bcw-global.com