NEW YORK, January 13, 2020 – BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Carolina Lopez Herz, Vice President, Director, has been named to PRWeek’s prestigious annual “Women to Watch” list which celebrates women who inspire the PR industry, who are up for every challenge and go above and beyond to exceed business goals and achieve creative excellence.
Lopez Herz oversees internal communications for BCW’s North America region while also serving as the client leader for three million-dollar plus clients and coordinating high-profile business development opportunities across North America. She is also a member of BCW’s Cannabis Consulting Unit.
She is a BCW – and former Burson-Marsteller – career veteran, having joined as an intern and then hired upon her graduation from Georgetown University as Special Assistant to the Worldwide Chair and CEO. She quickly rose to Associate and then Senior Associate, working closely with the Worldwide Chair and CEO to manage his top client engagements with some of the most well-known brands and C-suite executives and coordinate new business opportunities. Later, with BCW, Lopez Herz joined Chris Foster, President, North America, BCW, and his team to support key client relationships and business development after the merger of Burson-Marsteller and Cohn & Wolfe.
“Not yet 30, Carolina has emerged as a real talent who pairs creativity and strategic counsel with the poise and judgment needed to work closely with top clients and agency leadership,” said Foster. “Those skills, together with her deep knowledge of account management and agency operations, make her an incredibly well-rounded colleague. We are delighted for her recognition from PRWeek.”
The honorees will be celebrated at a dinner in New York City in June.