Emma Reynolds Returns to BCW UK as Managing Director of its Growing Healthcare BusinessJanuary 9, 2023

LONDON, January 6th, 2023 – BCW UK, a leading global communications agency, today announced that Emma Reynolds has returned to BCW UK as Managing Director of its fast-growing Healthcare business. She will lead the business in partnership with Group Managing Director, Tamsin Tierney. She re-joined the agency on January 3rd.

Reynolds had spent the previous 16 months at Real Chemistry as Senior Group Director where she was responsible for ensuring digital was integrated seamlessly into communications. Whilst at Real Chemistry, Reynolds helped to develop thought leadership and digital opinion leader work, in addition to creating a team of integrated communication specialists.

Before Real Chemistry, Reynolds spent six-and-one-half years at BCW where she progressed quickly in her career from Senior Account Executive to Digital Health Director and was responsible for multiple award-winning campaigns. She was also awarded Communique's Young Achiever of the Year in Healthcare communications and included in PRWeek's 30 under 30 annual list during this time.

Reynolds commented: "Yes, I am ‘boomeranging’ back to BCW and what a role to come back to. I am ready to get stuck in and continue growing this team to be the best in the business. There is no place like BCW, the support network, the comradery and the laughter make this place so special. I am one very lucky person to be given this opportunity and to once again work with some incredible people. Watch this space, you will be seeing much more from us for sure!”

"Emma is like no one else; her, drive, her energy and her in-depth understanding of the industry is unique,” said Tamsin Tierney, Healthcare Group Managing Director, to whom Reynolds reports. “Key to her success is her ability to help clients push boundaries and deliver innovation which truly makes a difference to healthcare professionals and patients. I'm excited to lead the team in partnership with her and to add her depth of expertise and experience to our already strong practice."

UK CEO Rebecca Grant added: "Emma is an extraordinary talent - it's wonderful to have her back. We value her inclusive leadership style, her in-depth knowledge of healthcare digital marketing, her drive for innovation and commitment to excellence. Whatever she touches wins awards. I'm excited to see what this year holds in store for this powerhouse team."